Invest in You: Leadership and “Earning Our Ears”
This past March I had the opportunity to attend the ACC Excellence Summit featuring Disney Institute. This three-day leadership training course was informative and really helped clarify my next [...]
What’s Your Brand Story? Storytelling Workshop
What’s your brand story? No, we’re not asking what year your company was founded, how many employees you have, or if you have a ping-pong table in your office. We want to hear what you tell [...]
Spring Cleaning: Keeping your lists, data, and other resources up-to-date
Your tactics are only as good as the data that you start with. That’s true not only for public relations, but also for business in general. Working in PR entails gathering, monitoring, and [...]
Pushing Forward: Tools and Tricks for Writing Copy
In ‘Pushing Forward’ we explore and discuss trending ideas and topics as we move forward within the PR industry. As PR and marketing agency, we write and edit a LOT of copy for our clients. Here [...]
So You Want to Draft Some Copy
So you’ve been tasked with a writing project at work – maybe it’s just a tweet for a client account, or maybe it’s a pitch to a journalist. Either way, the same amount of care and thought should [...]
