What’s in your Crisis Communications Plan?
When you think of crisis communications what comes to mind? Is it the Deepwater Horizon oil spill of 2010? Maybe the Tylenol scandal of 1982? We have all heard of a crisis situation in some [...]
Top Tips for Pitching
Media relations is an extremely valuable tool when done right. It is not something that can be effective overnight; it takes time and strategy to figure out what media to reach and when. It also [...]
Social Media: Are you in the right place?
In the digital world we are living in, it is absolutely necessary for an organization to have a social media presence in order to engage with its customers. Creating a good social profile for [...]
Who are you?
Here at The Agency, we believe that effective storytelling is critical to supporting your business plan. As a founder or entrepreneur, you have to be able to tell your story to the right people, [...]
Press Release: The Agency Wins Silver in ‘Best Boutique Agency’ at 2019 Bulldog Stars of PR Awards
Company recognized as top North American PR firm for second year in a row Calgary, Canada – The Agency, a leading Canadian boutique PR, Communications and Marketing firm, won the 2019 [...]