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By: Meghan Somers, Account Director at The Agency, @TheAgencyMeghan Pop culture is the root of a lot of misconceptions about the PR industry. We hear a lot of the following: “I want to plan [...]

We have been reaching out to journalists and media professionals to chat with them about their experiences in the industry. For our latest ‘Questions for Journalists’ we had the opportunity to [...]

Any good public relations campaign must start with a plan. With this in mind, how do you go about making “a plan”? At The Agency we have system (as most PR cohorts do). So what’s our plan? After [...]

We have been reaching out to notable communications professionals to ask them a few questions about their experiences and interests, with the goal of providing some insights to others in the [...]

It’s the most wonderful time of the year: for spectators like us to check out what advertisers have come up with for one of the most viewed sporting events in the world. (Okay, the football game [...]