Building Relationships with the Media
By Arleigh Vasconcellos, Principal at The Agency | @ArleighGV Building and maintaining relationships with the media is a key tool to an effective media relations strategy. It is important to note [...]
Questions for Journalists – November 2015
Each month we have been reaching out to journalists and media professionals to chat with them about their experiences in the industry. For this month’s ‘Questions for Journalists’ we chatted with [...]
Questions for Journalists – October 2015
Each month we have been reaching out to journalists and media professionals to chat with them about their experiences in the industry. For this month’s ‘Questions for Journalists’ we spoke with [...]
4 Simple Steps for Media Pitching
Media Relations has long been a cornerstone of PR and an important skill every person who enters the profession needs to have. Inspired by our ‘Pitching 101‘ series, here is a quick [...]
Don’t Fear the Editorial Calendar
By: Kelsey Marklund, Account Executive at The Agency | @TheAgencyKelsey PR pros are known for their organizational and planning skills, and each fall we apply these skills to an important annual [...]
