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 Strategic Goal Setting for Communications Professionals
By The Agency
In Communications, Strategy, Tips and Tools
Posted January 23, 2024

Strategic Goal Setting for Communications Professionals

In the dynamic world of corporate communications, staying ahead requires strategic planning and continuous education. Goal setting, coupled with meticulous measurement of public relations and [...]

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 Beakerhead Showcases Creativity of Calgary Tech, Science and Engineering
By The Agency
In Marketing, Public Relations, Tech and Innovation
Posted September 18, 2023

Beakerhead Showcases Creativity of Calgary Tech, Science and Engineering

This weekend, thousands of Calgarians took in North America’s most audacious and exuberant STEAM festival, where arts, science and engineering collide to expand our understanding of the world [...]

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 From Bench to Market: Commercializing Alberta’s Life Sciences and Health Tech Innovation Ecosystem with Biohubx
By The Agency
In Tech and Innovation
Posted May 31, 2023

From Bench to Market: Commercializing Alberta’s Life Sciences and Health Tech Innovation Ecosystem with Biohubx

It took 20 minutes to drive from The Agency’s offices in Inglewood to the city’s Northwest community of Royal Oak, to meet this month’s Tech Connections feature, Biohubx. Not too far from [...]

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 Disrupting Female Representation in Health … and Tech
By The Agency
In Tech and Innovation
Posted April 28, 2023

Disrupting Female Representation in Health … and Tech

When NASA sent the first woman to space, they weren’t sure if 100 tampons would be enough for the week-long mission aboard the Challenger shuttle. In case you’re wondering, yes, 100 tampons would [...]

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 Series: Communications Throughout the Business Cycle – The Maturity Phase
By The Agency
In Communications, Strategy, Tips and Tools
Posted April 26, 2023

Series: Communications Throughout the Business Cycle – The Maturity Phase

After many years in business, you may enter the maturity phase of the business cycle where you face tough competition and an ever-changing market. Having strong brand recognition and a solid [...]

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