PR

Questions for the PR Industry: Sheri Doyle

We have been reaching out to notable communications professionals to ask them a few questions about their experiences and interests, with the goal of providing some insights to others in the industry. For the June edition of ‘Questions for the PR Industry’ we chatted with Sheri Doyle, who has worked in various communications positions for provincial governments across Canada, and helped lead the Government of Alberta’s social media response during the 2016 Wood Buffalo wildfire.

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The Top 5 Dos and Don’ts of Crisis Communications

via GIPHY

By Arleigh Vasconcellos, Principal | @ArleighGV

There’s a lot of things that can go horribly wrong with PR when you’re in the middle of a crisis. Communications messaging and the fine nuances around what spokespeople say in times of crisis for a company, brand, or event matter. That’s why we recommend that all companies put together a very basic crisis communications plan – it can be as simple as a few key messages on a piece of paper.

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Questions for Journalists: Alastair Goldfisher

We have been reaching out to journalists and media professionals to chat with them about their experiences in the industry. For our latest ‘Questions for Journalists’ we had the opportunity to interview Alastair Goldfisher, venture capital editor for Buyouts Insider, contributing to Venture Capital Journal and PE Hub. Alastair primarily reports on venture firms and their startups, pretty much anything to do with fundraising, investment trends, sector analysis, personnel news and other topics worldwide about the VC industry. Alastair has worked as a business journalist since 1994. He’s been with the Buyouts Insider group since 2003. Previously, he was the founding editor of California CEO and before that was a reporter with the Silicon Valley Business Journal. He lives in the San Francisco Bay Area.

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Questions for the PR Industry: Krystal Covington

We have been reaching out to notable communications professionals to ask them a few questions about their experiences and interests, with the goal of providing some insights to others in the industry. For the April edition of ‘Questions for the PR Industry’ we chatted with Krystal Covington, Director of PR at Natural Grocers and Founder and CEO of Women of Denver. Krystal is an expert in the art of influence, and personal branding. She has led the launch of multi-million dollar projects and worked directly with CEOs of small and large businesses. She is also a TEDx presenter, national speaker and trainer.

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